The buying and selling of goods have experienced a transformation because of the internet. Electronic commerce, eCommerce, or eComm capabilities have created an ease of use for customers and brought a wealth of new features to how people shop. There seems to be an online store for just about everything in the 2020s. With all of the options available, how do you determine which online retail store maintains operational efficiency for you and outperforms its fellow merchants? Here’s a look at some of the best eCommerce platforms and their latest features that help them maintain their spot atop the pinnacle of online services.
It’s hard to think of the leading provider of retail software solutions and not think of Adobe. They basically invented modern Photoshop. Their tech support, mobile apps, and great customer support have made Adobe more than just a fancy camera roll. Their number one seller is currently Adobe Premiere Pro. To showcase their overall system superiority, check out this Adobe Premiere trial. It works on Macs and PCs and is the same video editing software used for major motion pictures like Deadpool and Gone Girl. Adobe is capable of helping build your eCommerce website. Their software scales up and can be used for some of the more complicated platform-building tools in the business.
Another heavy hitter in the world of eCommerce is Shopify. One of their best formats is a Shopify and Storis integration which combines two overall systems to make a success story. Shopify integration offers a user-friendly experience when compared to companies like Magento. They have non-technical users in mind, so the system is both an intuitive computing environment and a powerful processing system. They offer thousands of templates in lieu of creating your own. This means you can specialize in your small business and let Shopify worry about your online POS system. Some of the high praise comes from the customers using the system, which are the people you’re trying to appeal to in the first place. Shopify is also great at growing with your company, allowing for the utilization of more complex features as your business expands.
A common name found in the digital world is Squarespace. Their platforms and widgets can be found in numerous places across the internet. It links easily with social media platforms, offers hundreds of web page options, and isn’t a clunky operating system like many of the sites. Whether you’re an Inc. or a .com, your company can benefit from the full version of Squarespace. With a low to free monthly payment, Squarespace doesn’t keep you out of the market with pricing. Additionally, their trial version can show you exactly what to expect from their platform.
Another platform that highlights the ease of use is Wix. They target small businesses who don’t want to deal with today’s drag of web design. Their niche is a handy drag-and-drop system for building websites. They can be a good tool for people who don’t own software at all. They have a low entry cost—starting at $17 a month—after the trial period expires. Additionally, they have great customer service and offer plenty of direct links to useful tips on troubleshooting issues you might have. This is an ideal choice for people just starting out but can lose some momentum once you’ve established how to use some of its features.
The right point of sale platform for you can depend on plenty of things. A lot of these companies are seen in multiple industries and used by some big-name corporations. They’re also found on plenty of small business websites. Start with a free trial, and you’ll be able to see which one is right for you.